Time and time again I am faced with the same problem. An issue that it seems like there should be an obvious solution for, but every time I search for an answer I can’t find one. I go through the incredibly enjoyable experience of listening to a stand-out podcast series, but am left with no suggestions or recommendations about how to find similar content. There is no platform that I can utilize as a listener to get informed and tailored suggestions about how to discover new podcasts. I am constantly left wondering what I should listen to next, and often times I end up listening to something completely unrelated from what I was aiming to find.
For people who regularly listen to podcasts, it will not be news to you that the podcasting industry has a Discovery problem. Since podcasting first came to the mainstream consumer’s attention, there has been the ever present issue of how to find new podcasts that are in line with a person’s listening history and general interests. I recently just finished listening to the wonderful Presidential podcast hosted by Lillian Cunningham that the Washington Post produced in the lead up to the presidential election. Each episode offered an intriguing insight into some pivotal aspect of each of our nation’s 44 presidency’s- an educated an engaging look into the history of the United States of America through the lenses of it’s greatest leaders.
What I most wanted after listening to the last 40-minute episode of the podcast series about the identity-searching nature of Barack Obama’s presidency, was to be able to listen to a similarly enriching and narrative podcast about some other historical event or period. Presidential had struck a chord with me as precisely the kind of podcast that I would want to listen to more of, and I was left without any resources to find additional audio content that I would enjoy just as much. Looking through outdated forums and calling friends of mine whom I knew to be avid podcast-listeners seemed like an efficient way for me to find something new to listen to. I did not have the same issue when I finished watching the series finale of How I Met Your Mother and Netflix suggested to me that I watch the first episode of Friends.
Looking for new podcasts to add to your listening queue can often times seem like searching through the wilderness. Other forms of digital content have solved this Discovery issue and seems about time that podcasting had a solution of it’s own. It’s time for the world to discover new podcasts.